New York Times, July 21
The Death Rate is Accelerating Among Trump’s Peeps
This Calls for Presidential Action to Address the Big PR Problem
President Trump’s announcement Monday that he would resurrect the White House coronavirus task force briefings is the culmination of weeks of debate among his aides about how best to turn around — or explain away — his administration’s failed response to the pandemic.
As the number of infected Americans surges and as Trump’s coronavirus-related approval ratings plummet, the president is pledging to “get involved” in the daily messaging campaign in a more direct way by returning to the stage where he headlined controversial news conferences in March and April.
The move to revive the briefings, which were at times contentious, meandering and at odds with public health guidance, comes as Trump has struggled to turn the country’s attention away from the surging coronavirus and accompanying economic devastation months before voters head to the polls.